This is a case study from book MKTG Charles W. Lamb page 48-49 chapter 3

QUESTIONS 1. Conduct a SWOT analysis for Awake Chocolate. Use the information from the creat the end of Chapters 1 and 2, along with your own research on the internal and external environments facing the company, 2. Adam Deremo was quoted as saying "We are trying to expand the footprint of Awake as much as we can to make sure that when we bring erw products, we're reaching new consumen." Using the Antoff mateix, describe which type of marketing strategy this approach is rapporting 3. It is clear that wake Chocolate has a very aggressive marketing strategy. Create a short pitch for a more comervative approach to marketing strategy than the one Awaku current undertakes. QUESTIONS 1. Conduct a SWOT analysis for Awake Chocolate. Use the information from the creat the end of Chapters 1 and 2, along with your own research on the internal and external environments facing the company, 2. Adam Deremo was quoted as saying "We are trying to expand the footprint of Awake as much as we can to make sure that when we bring erw products, we're reaching new consumen." Using the Antoff mateix, describe which type of marketing strategy this approach is rapporting 3. It is clear that wake Chocolate has a very aggressive marketing strategy. Create a short pitch for a more comervative approach to marketing strategy than the one Awaku current undertakes