Question: This is a practice question. THIS QUESTION WILL NOT BE SUBMITTED IN SCHOOL. There are five stages in a consumer buying process - recognition of
This is a practice question. THIS QUESTION WILL NOT BE SUBMITTED IN SCHOOL.
There are five stages in a consumer buying process - recognition of a problem, searching for information, evaluation of alternatives, purchase decision, and post-purchase behavior. How can companies use the 4Ps to influence consumer behavior in each of the five stages? Can you provide some examples?
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