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Assignment Questions: 1. Consider the value system of the supermarkets, according to the Porters value chain model, in OMAN hyper markets identify the linkages where e-commerce might be usefully applied. a. Primary Activities b. Support Activities 2. Use Porter's model to assess the competitive position of a large online trader against its online and conventional competitors (For example any online Books Store, Dress Store or Food Store) a. Suppliers, b. Buyers c. New entrants d. Substitution 3. Airline booking systems: check out booking of airline seats online. Factors to be looked at are how easy it to find appropriate web sites is, how easy are they to use and how easy it to find a best price is. The following sequence of steps is recommended a. Select a trip and some dates. The trip should be substantial, from Muscat to New York/ London/ Frankfurt/ Tokyo. Dates should be for two or three different months. b. Use the web to find out a list of Airline carriers that fly the required routes. Compare and select the flight schedule and prices. c. Find an online travel agent for example Booking.com or Trip Advisor and find the flights and rates for same travel plan. d. For all stages evaluate and analyze the ease of use of the websites/web agents and compare the flight schedules and prices from both; Airline websites and online travel agents