Question: This is for Marketing class. I need help with the question below from the Southwest Airline survey to the customer when they flight with them.

This is for Marketing class. I need help with the question below from the Southwest Airline survey to the customer when they flight with them. I need to know, based on the survey below what is the Airline trying to improve about the customer experience, and whether you think are they're succeeding in their efforts. This is for Marketing Management class.

Also, Southwest Airline Will Share Post-Flight Passenger Feedback Directly with Flight Attendants

  • How satisfied were you with the flight attendant service? (on a scale of 1-5)
  • Did the flight attendants thank you for flying Southwest Airline as you deplaned?
  • Were the flight attendants visible and attentive throughout the flight?
  • Did the flight attendants have a positive and friendly attitude?
  • Did the flight attendants provide a warm welcome as you boarded?

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