This is the final task of the development programme and on its completion your file will be ready to submit to your line manager. You must evaluate the requirements of a marketing strategy explain the relationship between a marketing strategy and a corporate strategy explain how the marketing strategy should address competitive forces and their likely impact design a dissemination process to ensure internal stakeholders are informed and committed to the marketing strategy. Extension activities: To gain a Merit grade you must also: create monitoring systems to ensure the successful implementation of a marketing strategy To gain a Distinction grade you must also: construct a marketing strategy for a named organisation. LO5. AC. 5.1, 5.2, 5.3, 5.4. 5M 1, 5D 1