This is to practice writing and creating clarity and context in communications with publics.

Question: Exercise - Storytelling: Think of some situation you can get information about and determine the purpose of a story that would encourage readers/listeners to provide support for a cause, accept a major change or to embrace an idea. You want to write a memorable message through the story. Use the techniques discussed in this chapter to capture attention and retain it by developing the story with simplicity and clarity. Employ all of the tactics of good fiction to leave readers/listeners with a story to use and to share.