Question: This question is compulsory Thoroughly know the video case studies on Unilever in Vietnam and the article by Reuters critiquing this strategy. You will be
This question is compulsory Thoroughly know the video case studies on Unilever in Vietnam and the article by Reuters critiquing this strategy. You will be expected to provide your own analysis of Unilever's "perfect Village" as an example of their sustainability strategy (e.g. Are strategies like it- as Unilever says, a strategy to secure their future? Strengths and weaknesses of this strategy? What criticisms if any of this strategy do you have? What might they do differently in your opinion? etc.
Unilever in Vietnam: Building an Impactful Rural Business (INSEAD Case Study, 2015) -
But Unilever's obsession about saving the planet is not without its critics. As this recent article from Reuters highlights, some are asking if the company has gone too far, especially as some of its flagship brands such as Hellmann's Mayonnaise appear to be loosing market share. The second part of your paper preparation is to reflect on the following article from Reuters that questions the viability of Unilever's sustainable business practices.
https://www.reuters.com/business/retail-consumer/unilever-under-pressure-show-sustainability-focus-is-good-business-2022-02-09/
need an explination with points of view- minimum 500 words
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