Question: this question is for Marketing Research class need a, b, c and d answered Assume you are a research analyst at Starbucks and are assisting

this question is for Marketing Research class need a, b, c and d answered

Assume you are a research analyst at "Starbucks" and are assisting with research objectives. Make a list of one research objective that is relevant to one of the 4P decisions discussed in Chapter 1 , or about market segmentation. Next, write three to four research questions based on your written research objective (See Chapter 2, Slide 11). Then, choose the right study design for your research question, i.e., data type and research type (Chapter 2). 50 points a) The research objective and research question(s): Research objective: RQ1: RQ2: RQ3: b) Selected Research Design (exploratory, descriptive, or causal): Justification: c) Selected Research Methodology (observation, focus group, survey, experiment, etc.): Justification: d) Data Type (secondary or primary): Justification

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