Question: This question is from Marketing. Pls explain why the answer is this way and what is the process for it 1. Target is offering a
1. Target is offering a sale on mini-fridges. The store is actually expecting to not make a profit on the sales of mini-fridges during this promotion, but is attempting to lure people into the store because they know that once in the store, shoppers will buy more products. This strategy is referred to as: a) Customary pricing (b) Loss-leader pricing c) Below market pricing d) Competition oriented pricing e) Marginal analysis pricing 2. Suppose you are the owner of a picture frame store and your current fixed costs total $50,000 (real estate taxes, interest on a bank loan, etc.). In addition, your current unit variable cost for a picture is $50 (which includes labor, glass, frame and matting). Calculate the price necessary to break-even by selling a quantity of 1,000 frames. a. 1 b. 10 (c) 100 d. 1000 e. 10000 3. It costs Rockport Shrimp Fisheries, Inc. $30 to catch, process, freeze, package and ship 5pound packages of gulf shrimp. Assume that it applies a 60 percent markup on its cost of its shrimp products. This means that the company will charge customers for each 5 pound package. a. $40 (b) $48 c. $50 d. $54 e. $60
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