Question: This question is on material covered in the linear programming chapters. There is 1 question with 2 parts and there are 2 hours to complete
This question is on material covered in the linear programming chapters. There is 1 question with 2 parts and there are 2 hours to complete the questions. The question is worth 20 points total, 10 points for each part, and you have one attempt available. Read the linear programming chapters in your textbook, linear programming lecture notes, lab work study guide, and use the lab work sheet to prepare. Questions take time to complete, work out the problems using the lab work assignment sheet before attempting. A department store chain has hired an advertising firm to determine the types and amount of advertising it should invest for its store. The objective is to reach as many people as possible (maximize exposure) without violating any resource constraints the store chain may have. The store has to consider the following resource constraints - Budget limit $110,000 - Television station has time available for 5 commercials - Radio station has time available for 11 commercials - The advertising firm has time and staff available for producing no more than a total of 16 commercials and/or ads - Newspaper has space available for 8 ads (Part 1) [10 points] What is the objective function? (Part 2) [10 points] Model all of the constraints
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