Question: This question is under consumer behavior INSTRUCTIONS TO CANDIDATES Answer the question below. Your answer should not be less than 5 pages with practical examples

This question is under consumer behavior

INSTRUCTIONS TO CANDIDATES Answer the question below. Your answer should not be less than 5 pages with practical examples from a company of your choice. Font style: Times new roman Size: 12 Spacing: 1.5 Format: pdf The cover page must contain the index number & name of the candidate weight: 20% Date of submission: 12th March 2020. Mode of submission: LMS Question Explain how the marketer can strategically apply the classical conditioning theory in day-to-day marketing decisions. (20 marks)

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