This writing assignment involves preparation for a sales call on a new prospect whom you have not met previously. The primary objective of this meeting is to get acquainted with the prospect and begin the process of building a long-term relationship. You anticipate that this prospect will become a very good customer. Review the text material on thought processes that will enhance your relationship strategy, nonverbal strategies that add value to your relationships, and conversational strategies that enhance relationships. Prepare a written outline of what you plan to say and do during the first 5 to 10 minutes of the meeting. Think of this outline as your “strategic plan.”

REQUIREMENTS:

Submit your response in an MS Word document.