Question: Time left 0 : 1 3 Question 2 Not yet answered Marked out of 1 Flag question Dividing the total market for a product or

Time left

0

13

Question

2

Not yet answered

Marked out of

1

Flag question

Dividing the total market for a product or service into groups with similar characteristics and needs is called market segmentation. Marketers often divide the total market for their products and services demographically, either by age, education, or income level. If they wanted to know i all

18 -

year

-

olds in their market had similar TV show and movie interests, their inquiry would also focus on

segmentation.

.

volume

.

psychographic

.

geographic

.

benefit

Clear my choice

Time left 0:13 Question 2 Not yet answered Marked out of

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock blur-text-image

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

The accompanying chart (Figure P8.6) shows the expected monthly profit or loss of Cypress Manufacturing Company within the range of its monthly practical operating capacity. Using the information...

moodle.telt.unsw.edu.au ed U CO... U Final Ex... C Che... C Disc... G'A ti... Cou... (+) Sug... 'Bar... who... G sug... (27... my... G soh... COMM1100-Business Decision Making - Term 3 2022 Quiz...

Under ________, the market consists of many buyers and sellers who trade over a range of prices rather than a single market price. Select one: a.monopolistic competition b.pure competition...

The aggregate demand curve shows the relationship between the ________ and ________. a.real interest rate: quantity of real GDP supplied b.inflation rate; quantity of real GDP demanded c.nominal...

Given the following information on a bond, Par value: $1000 Interest rate: 6% Coupon rate: 8% paid semiannually Years to maturity: 15 years, what is the expected price at the end of year 5? Select...

James took out a business loan on 30 October 2019. The loan attracts interest at the rate of 10% per annum, payable 6 monthly in arrears. If the business year end is 31 December 2019, then 2 months...

All else being equal, an investment with a higher level of risk will have a lower value and/or a higher return than a less risky investment. Select one: True False Question 2 Not yet answered Marked...

In perpetual inventory systems, inventory errors commonly arise from careless oversight of physical counts. Select one: a.True b.False Clear my choice Question 2 Not yet answered Marked out of 1.00...

A company with a societal marketing philosophy is by definition a non-profit company. Select one: True False Question 2 Not yet answered Marked out of 1.00 Flag question Question text Emotions tend...

Mr. Ali was an IT lecturer then he is assigned a new position as head of the department (HODs) in the same department. This is an example of : PromotionDemotionTransferRetrenchment Question 2 Not yet...

Following are selected account balances from the December 31, 2009, adjusted trial balance of Hershel Supply Company: Cash............................................................... $ 4,000...

If only one half of the flora in the world existed in 2100 (perhaps due to deforestation), what do you predict the atmospheric carbon level would be? How would you change the simulation to reflect...

In January of year 1, a company began doing business as a corporation in order to sell technology-related accessories and services. During its first month of operations, it focused on obtaining the...

Inventory records for Herb's Chemicals revealed the following: March 1, 2021, inventory: 1,950 gallons @ $9.10 per gallon = $17,745 Purchases: Sales: Mar. 10 790 gals @ $ 9.15 Mar. 5 590 gals Mar. 16...