Question: Time left 0 : 2 5 : 0 7 In conducting research, firms must decide whether to collect their own ( primary ) data or

Time left 0:25:07
In conducting research, firms must decide whether to collect their own (primary) data or use data that already exist (secondary data). They must also choose a research approach, which of the below are types of research approaches a marketer may use, select all that apply:
a. Behavioral
b. Contact Methods
c. Observational
d. Sampling Plan
e. Data-mining
f. Focus group
g. Survey
 Time left 0:25:07 In conducting research, firms must decide whether to

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