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________ are formal statements of expected product performance by the manufacturer.
Question 1Select one:
a.
Insurance
b.
Reputation
c.
Marketing statements
d.
Warranties
e.
Guarantees
________ describes the products look and feel to the buyer; it has an advantage of creating distinctiveness that is/might be difficult to copy.
Question 2Select one:
a.
Durability
b.
Style
c.
Conformance
d.
none of the above
e.
Design

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