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Abood is buying his first house. He has spent a month looking at houses and comparing attributes such as price and location. He has contacted several real estate agents $()$ to look at different types of houses. Abood is most likely exhibiting $()$

Select one:

consumer capitalism

dissonance$-$reducing buying behavior

marketing myopia

complex buying behavior

variety$-$seeking buying behavior

According to the Boston Consulting Group approach, $$ provides a measure of market attractiveness.

Select one:

product design

market segmentation

market growth rate

product attribute

market penetration