Question: Time left 0 : 5 5 : 1 7 Alaina must make a decision regarding marketing a new product for her company. The company has
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Alaina must make a decision regarding marketing a new product for her company. The company has developed a shampoo to help reduce hair loss. In marketing the product, Alaina wants to act ethically by following the categorical imperative. In doing so she will decide to
a not market the product because, while the product would substantially increase the bottom line for Alaina's company, research has shown that the product could actually increase hair loss in a small percentage of users and thus cause them emotional pain.
b market the product because research has shown that even though the product is only somewhat effective, Alaina feels comfortable having her marketing campaign reported on in the media.
C not market the product because research has shown the product to be ineffective, and Alaina would not want other companies to market ineffective products.
d aggressively market the product because research has shown that the product does reduce hair loss in a high percentage of users, and statistics show that a majority of the US population is suffering from hair loss and desires an effective product.
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