Question: Time left 1 : 2 1 : 2 0 Pen Pro produces three main lines of felt tip pens - Prime, Deluxe and Regular models.
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Pen Pro produces three main lines of felt tip pens Prime, Deluxe and Regular models. Pen Pro received a forecast to sell pens combined for all three lines for the coming month from its marketing department. Fixed costs of $ per month are allocated to felttip operations. The variable costs and selling price of the three models are shown on the table below. Also shown is the histrorical percent market shares of each of the product lines.
tabletableVC perUnittableSellingPriceUnitProductPercent Share,$$
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