Time Remaining

Quizz $3$

$1$

Multiple Choice

$1$ point

$2$

Symmonds Inc., a company manufacturing breakfast cereals, has extended its special Crispo cereal brand into a full line of cereals plus protein shakes, fruit and sandwich spreads, butter, and doughnuts. This is an example of $q,$

A$)$ line extension

C$)$ licensing

B$)$ brand extension

$5$

D$)$ co$-$branding

$6$ E$)$ cannibalization