Question: TIP Tech has been using the phrase Power for Days to market its batteries. The phrase is found in all of its marketing materials and
TIP Tech has been using the phrase "Power for Days" to market its batteries. The phrase is found in all of its marketing materials and is printed on the packaging of its products, so TIP Tech customers are familiar with the slogan. If TIP Tech applies for a trademark on the phrase "Power for Days will it be granted No because that phrase is not trademarkable No because those three words are too generic Yes, because it has acquired a secondary meaning Yes, because it is unique
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