To decide between three new product development projects, management has decided on four characteristics: 1. New market penetration is considered "very important" (weight = 3) 2. Achievement of market share is "important" (weight = 2) 3. Profit margin is "important" (weight =2 ) 4. Ease of manufacture is "less important" (weight = 1) Project A is rated "good" for new market penetration, "very good" for market share, "poor" for profit margin, and "average" for ease of manufacture. Project B is rated as "very good" for market share, "good" for new market penetration, "good" for profit margin, and "poor" for ease of manufacture. Project C is "very poor" for new market penetration, "very good" for ease of manufacture, "very good" for profit margin, and "good" for market share. So, there are 5 ratings that a project can receive: very good, good, average, poor, and very poor. These can be considered to have ratings ranging from 5 (for very good) to 1 (for very poor). Develop a weighted scoring model and recommend one project. Read the above carefully! Descriptions are not in the same order. Which project is preferred? Submit your scoring model in the "Show Your Work" submission in order to obtain credit. None Project C Project B Project A