To help you develop a clear and well$-$supported business model, use research from sources such as GlobalData Explorer, Yahoo Finance, or the company's website. Based on this research, you are tasked with making educated assumptions about the following aspects of your selected company:

Resources: Identify the assets available to support the project. Partnerships: Outline key alliances or collaborations that will contribute to the project's success. Cost Structures: Determine the expenses that must be accounted for. Marketing Strategg. Explain how the product or service will be promoted. Value Delivery: Specify whether the product will be sold online, in$-$store, or through both channels. Unique Value Proposition: Highlight what sets the product apart and how it appeals to a specific target market segment.

Note: The newly proposed product will be called PepsiCo Life $.$ PepsiCo Life will be introduced as a series of functional drinks that are enriched with natural adaptogens, vitamins, and prebiotics to cater to the health$-$conscious consumers interested in attaining wellness benefits over and above normal nutrition.

Leveraging the Blue Ocean Strategy, write a brief response that describes what makes your selected product or service unique and how it will provide a strategic advantage in the marketplace

Key Business Model Questions: The Customer$-$

A$.$ How will you charge your customers? What is your revenue model?

B$.$ How much will you charge your customers? Can you calculate your revenues for the next month, quarter, and year?

C$.$ What key activities do you need to engage in to deliver your value proposition?

Preparing to Meet Customers: Materials and Sales Process$---$ Create a checklist of the materials you will need for your customers from the points below by highlighting the items that apply. $($Note: Not all may apply.$)$ Add materials as needed. Please include the necessary items in your updated BMC chart.$]$

Website

Customer presentation

Marketing plan

Sales process description

Acquisition of customers

The sales process $($for example: website sales$)$

Pricing options: single$-$priced product or service versus multi$-$tier pricing

$4.$ Create your positioning statement using the following template bullets. Note: These are typical funding questions.$]$

A$.$ The product$/$service is targeted to$...[$insert response here.$]$

B$.$ The type of value our product$/$service delivers is$...[$insert response here.$]$

C$.$ Our product$/$service is unlike others because$--[$insert response here.$]$