To overcome people's natural resistance to price, O a. do not state price in terms of...
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To overcome people's natural resistance to price, O a. do not state price in terms of small units O b. do not illustrate the price using figures O c. introduce the price early in the message, and mention it only in a simple sentence O d. invite comparison of like products, services, or ideas with similar features To overcome people's natural resistance to price, O a. do not state price in terms of small units O b. do not illustrate the price using figures O c. introduce the price early in the message, and mention it only in a simple sentence O d. invite comparison of like products, services, or ideas with similar features
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