To satisfy local tastes, McDonald's sells wine in France, beer in Germany, gazpacho in Spain, and some
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Question:
To satisfy local tastes, McDonald's sells wine in France, beer in Germany, gazpacho in Spain, and some vegetarian sandwiches in India. This is an example of _______.
Question content area bottom
Part 1
A.
gauging international demand
B.
evaluating the foreign business climate
C.
deciding if the firm has global skills
D.
adapting to customer needs
E.
assessing if the firm has the necessary knowledge
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