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15:44 X DIPMB3ASv2-1docx-50402.docx Task 4 Improving the business Over the last fen' months business for CCF & MB has been very good With a number Of new clients corning on board as a result of implementing your business growth and marketing plans. Hmvever, neither or the business owners are satisfied with maintaining the status quo; as you and they are committed to a program of continuous improvement. You all feel that CCF & MB's competitive advantage needs to be strengthened and a SWOT should be undertaken to establish CCF & MB's strengths and weaknesses including benchmarking the business against the industry. You now decide that you Will carry out a diagnosis Of the business including a SWOT analysis and a benchmarking exercise to improve CCF &MB's competitive advantage and its business. You are to produce a document covering your diagnosis, Which Will be distributed amongst CCF & MBS key personnel. As a minimum, your document should cover the following: I. The data you have used as part Of your diagnosis to identify CCF & MBS competitive advantage. . A SWOT analysis to identify CCF & MB's strengths and weaknesses, its threats and opportunities. . How you identified and sourced relevant benchmarking data. 4. How you selected the key indicators (and who you consulted with) for your benchmarking exercise. 5. A consolidated list of the areas for improvementyou have identified with a cost-benefit ratio established for each of them. 6. Recommendations on the changes that may be required that will affect existing workflows or CCF & MB's organisational structure A high-level action plan that will implement and monitor the recommended changes to be made. 7. In addition to the material on your Part 2 learning guides, the following link gives you access to a step-by-step guide to benchmarking and determining competitive advantage: h mark-your-hl (1,000 words) Student res se to Task 4 Assessor feedback for Task 4: Page 30 Resubmission required? naaaana:aaaa