TOMS Founder and CEO Blake Mycoskie identified a problem,synergized an approach for resolution, and created aninfrastructure for
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TOMS Founder and CEO Blake Mycoskie identified a problem,synergized an approach for resolution, and created aninfrastructure for execution. Mycoskie built his company on thepromise of “One for One,” donating shoes on par with shoespurchased. Evaluate how well that slogan encapsulated Mycoski’svision and corporate commitment. Be both specific and expansive inyour response, providing examples to support your perspectives. Forreference, see the linked article on Mycoskie’s recent reimaginingof TOMS’ mission. The Founder of TOMS on Reimagining the Company’sMission
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Understanding Business Ethics
ISBN: 9781506303239
3rd Edition
Authors: Peter A. Stanwick, Sarah D. Stanwick
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