Topic: Formulating and implementing a global strategy

Cases:

P&G Japan: The SK-II Globalization Project

Case Questions:

Please read the case and consider the following questions,

1. As Paolo DeCesare, what factors do you need to consider before deciding what to recommend in your SK-II presentation to the global leadership team (GLT)? What kind of analysis will you need to do in preparing for that meeting?
2. Which of the three market options should Paolo DeCesare recommend to the GLT? What benefits do you expect to gain? What risks do you see?
3. How should he implement your recommended option? What are the implications for P&G's new post-O2005 organization? What support and/or resistance do you expect? How will you manage it?

Link case : https://drive.google.com/file/d/1eyBllUJ7idk_Zx0vRok4lLeiFkYpDsR2/view?usp=sharing