Topic is Mecca it is a beauty industry in Australia State 2 to 3 e-marketing. Topic
Question:
Topic is Mecca it is a beauty industry in Australia.
State 2 to 3 e-marketing objectives that Mecca beauty industry may wish to achieve in next 1-2 years. It could be increasing online customer base by XX%, as an example.
E-Marketing Strategies - part 1
Now you need to recommend 4 P strategies through which the company can achieve the above-mentioned objectives and describe those strategies.
E-Marketing Strategies - part 2
Develop a meaningful a social media post or an EDM (electronic direct mail) for the selected firm/ brand to achieve a specific objective and justify.
Implementation
In order to implement the planned strategies, you need to execute several relevant activities such as making the website more interactive as an example, pursuing AdWords PPC campaign, something like that.... Thus in this section, you need to discuss the relevant activities that are required to execute in order to implement the 4ps strategies.
Cost Management Measuring Monitoring And Motivating Performance
ISBN: 9781118168875
2nd Canadian Edition
Authors: Leslie G. Eldenburg, Susan Wolcott, Liang Hsuan Chen, Gail Cook