Topics for creating the business plan presentation Each presentation should should also cover the following d in the business plan: - Executive Summary - General business description that includes A) Mission statement B) Business goals C) Business objectives D) Business philosophy E) Form or forms of business ownership F) Products and services G) Marketing plan H) 4P's: Price, Product, Promotion, Place I) Source of revenue J) Operational plan K) Management and Organization L) Personal financial statement of each owner or major stakeholders M) Startup expenses and Capitalization N) Financial plan: a 4-year projection of profit