Question: Traditionally, a company would primarily seek to optimize value for shareholders, but to ensure sustainable financial growth; it should keep its customers satisfied. To this

  1. Traditionally, a company would primarily seek to optimize value for shareholders, but to ensure sustainable financial growth; it should keep its customers satisfied. To this end it need to develop products that add value and deliver satisfactory service to maximize retention, loyalty, and reputation.

  1. Identify the SEVEN (7) tools of total quality management (TQM)

(7 marks)

(CLO1:PLO1:C2)

  1. List the SEVEN (7) concepts of total quality management (TQM)

(7 marks)

(CLO1:PLO1:C1)

  1. Explain about Benchmarking

(6 marks)

(CLO3:PLO6:C4)

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