True/ False and Multiple choice questions

course code: MKT2320

course title: Professional Selling

1. Alexandra is currently at Best Buy looking for a gift for her boyfriend who is a tech enthusiast. The salesperson helping her out must focus on the needs and wants of Alexandra in order to make a successful sale.

a) Only partly true b) False c) True d) Only partly false

2. Social factors, psychological factors and personal factors are the three major influences on buyer behaviour.

True or False

3. Nonverbal communication in selling is very different in Dubai , relative to what we see in the Western world .

True or False

4. A sale is always made made once the prospect states an intention to buy

True or False

5. The 'black box' in selling is akin to an internal database r information

True or False

6. Selling is a highly lucrative profession, but requires extensive training and orientation. True or False