Question: True / False Consumer direct distribution is when goods are first sold to wholesalers, who then sell product to retailers, who then sell to consumers.
TrueFalse
Consumer direct distribution is when goods are first sold to wholesalers, who then sell product to retailers, who then sell to consumers.
a True
b False
Marketing intermediaries are organizations that try to prevent producers from getting products to customers.
a True
b False
A retailer with high distribution intensity usually has a large number of outlets.
a True
b False
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