TV Timers, Inc., manufactures time control devices for TV's. The firm has the following operating data for
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TV Timers, Inc., manufactures time control devices for TV's. The firm has the following operating data for its operations in July:
Actual market size | 10,000 |
Budgeted market size | 11,250 |
Actual market share | 34% |
Budgeted market share | 32% |
Budgeted average contribution margin | $6 |
Actual average contribution margin | $5.25 |
What is the company's market share variance?
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Managerial Accounting Creating Value in a Dynamic Business Environment
ISBN: 978-0078025662
10th edition
Authors: Ronald Hilton, David Platt
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