Question: Two factors can come between the intention to make a purchase and the actual purchase: the first factor is and the second factor is unexpected

Two factors can come between the intention to make a purchase and the actual purchase: the first factor is and the second factor is unexpected situational factors.

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poor decision

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making skills

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too many choices

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perceived performance

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lack of information

.

attitudes of others

Two factors can come between the intention to make a purchase

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