Question: Two VALS segments stand apart. One segment represents the group with the highest resources and innovation and the other segment represents the group with the

Two VALS segments stand apart. One segment represents the group with the highest resources and innovation and the other segment represents the group with the lowest resources and innovation. These two groups are the __________ and the __________.

Thinkers; Believers

Strivers; Survivors

Achievers; Strivers

Innovators; Survivors

Experiencers; Makers

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