Typically, the sales team at EEE advertises the program (e.g., Adwords, search engine optimization, professional publications) and participates in education fairs and events. Then, potential participants contact the program, and the vetting/recruiting process begins with an individualized interview. The goal of this interview is not only to verify that the interviewee is a suitable candidate and meets the selection criteria but also to convince them that the Executive MBA at ESSEC is a good choice (i.e., "make the sale"). The sales team of EEE has heard of this segmentation initiative and wonders whether the survey could be used to improve their sales efforts. What would you recommend? Would you anticipate specific limitations to using that survey to improve EEE's recruiting efforts