Question: undefined | 1. In an example, define segmentation. 2. What benefits would you offer to the core or heavy usage segment in the NBA? 3.

undefined | 1. In an example, define undefined

| 1. In an example, define segmentation. 2. What benefits would you offer to the "core" or "heavy usage" segment in the NBA? 3. What does it mean to "leverage" a sponsorship? 4. Take the sport of NASCAR, in the New York marketplace, is NASCAR broadcasted, narrow casted or both? Explain. 5. Give one effort that the National Football League can do at the following levels: 1. Global 2. Regional 3. Grassroots

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