Question: Under a _ _ _ _ _ _ _ _ new product development approach, company departments work closely together in cross - functional groups, overlapping

Under a ________ new product development approach, company departments work closely together in cross-functional groups, overlapping the steps in the product development process to save time and increase effectiveness.
Question 12Select one:
a.
systematic
b.
team-based
c.
simultaneous
d.
sequential
e.
cross-sectional

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