Question: Understanding who I customer Understanding customer - defined quality Identifying external customer needs Identifying internal customer needs Communicating with customers Using customer feedback to make
Understanding who I customer
Understanding customer defined quality
Identifying external customer needs
Identifying internal customer needs
Communicating with customers
Using customer feedback to make design improvements
Customer satisfaction process
Customerdefined values
Customer value analysis
Customer retention
Establishing a customer focus
Recognizing a customerdriven organization
Value perception and customer loyalty
Customer loyalty model
Customer loyalty vs customer profitability
Customers as innovation partners
Product innovation model for customer retention
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