Question: Unfortunately, the first year's performance is often a poor predictor of year 2 ' s performance. Some firms grow rapidly and completely blow out the

Unfortunately, the first year's performance is often a poor predictor of year 2's performance. Some firms grow rapidly and completely blow out the forecasts. Still others take advantage of a fad and have a strong year 1. However, as the demand for that product cools, without something to replace it, the firm soon closes shop. Can you think of any examples?
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