Question: Unit 2 DB: B 2 B Marketing Environments A t Consider the CEO of Ford's assessment of the electric car industry and the Customer Relationship
Unit DB: BB Marketing Environments
Consider the CEO of Ford's assessment of the electric car industry and the Customer Relationship Management utilized by these ele manufacturers. In terms of the businesstobusiness marketing environment of electric cars, how and which macro factors affect their marketing? Assess the effectiveness of how other automobile companies like Tesla or the recently announced intention of Apple offeri iCar in or interrelated industries employ CRM in their marketing strategies. Include real life examples from current events or per experiences.
In response to your peers, explore how the customer relationship is or can be improved by applying certain marketing strategies.
Remember you need to post AN ABSOLUTE MINIMUM of times in this weekly conversation:
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