Question: Universal Electronics, Inc. (UEI), which started operations one year ago, has two divisions: Consumer and Commercial. Both divisions invest heavily in R&D, which is assumed

Universal Electronics, Inc. (UEI), which started operations one year ago, has two divisions: Consumer and Commercial. Both divisions invest heavily in R&D, which is assumed to benefit five years. R&D spending is made uniformly throughout the year. UEI has a cost of capital of 11 percent. Selected financial information for the two divisions (in thousands of dollars) for the year just completed follows.

Consumer Commercial
Sales revenue $ 36,000 $ 58,000
Divisional income 6,510 6,930
Divisional investment 31,000 33,000
Current liabilities 2,400 2,200
R&D 2,400 2,400

Required:

Evaluate the performance of the two divisions assuming UEI uses return on investment (ROI).

ROI of Consumer ______________________

ROI of Commercial ______________________

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