Unlocking markets involves developing innovative value proposition that creates, unleashes, or unlocks completely new, untapped, or underserved markets... with huge upside. According to our authors, there are three types of 'market explorers: visionaries, repurposers, and democratizers.

Select one type of market explorer $($visionary$,$ repurposer, or democratizer$)$ and give an example of a company not listed in our text. Introduce the company, and then describe how that company...

VISIONARY: $...$explored the unproven needs of a large market worth exploring $($ex$.$ Tesla, Apple, Nintendo$)$

REPURPOSER: $...$repurposed an existing technology or intrastructure to unlock proven, but so far inaccessible, customer needs $($ex$.$ Amazon Web Services$)$

DEMOCRATIZER: $...$unlocked products, services, technologies that are limited to a niche market and made them more widely available for a mass market $($ex$.$ Sears$)$

What are the EMP top skill$/$s and trait$/$s needed for the type of market explorer you selected?