Question: Until recently, Apples Mac computers used the same Intel chips that its competitors use, leaving it at the mercy of this powerful supplier. Unlike its

Until recently, Apples Mac computers used the same Intel chips that its competitors use, leaving it at the mercy of this powerful supplier. Unlike its competitors, Apples strong customer loyalty meant that they were better able to pass on increasing chip costs to its customers. In this situation, Apple was:

Protecting against rivalry through a cost leadership strategy

Protecting against buyer power through a best cost strategy

Protecting against supplier power through a differentiation strategy

Protecting against rivalry through a differentiation strategy

Protecting against supplier power through a cost leadership strategy

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