Question: Until retailers and their markets, they cannot make consistent decisions about product assortment, services, pricing, advertising, store decor, or any of the other decisions that

Until retailers

and

their markets, they cannot make consistent decisions about product assortment, services, pricing, advertising, store decor, or any of the other decisions that must support their positions.

target; compete with

limit; serve

compete; position

define; profile

Until retailers and their markets, they cannot make consistent decisions about

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