Question: Use Excel datarin the Prob. 3 - 6 tab to find the important personal and business car rental ratings. Use Figure 3 . 1

Use Excel datarin the "Prob. 3-6" tab to find the important personal and business car rental
ratings.
Use Figure 3.11 from the book to help you determine the importance compared to the
performance. (Vulnerable, Strengths, Who cares? and Overkill) Identify each category
accordingly.
How do customer ratings differ from personal use versus business use?
What should Williams Car Rental focus on in each use category?
William's Car Rental
 Use Excel datarin the "Prob. 3-6" tab to find the important

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