Question: USE ONLY INFORMATION BELOW TO WRITE A PARAGRAPH HAVE 180 WORDS TO ANSWER THIS QUESTION, Clearly discuss the macroenvironment trend(s) driving Deepak Tyler's business opportunity


USE ONLY INFORMATION BELOW TO WRITE A PARAGRAPH HAVE 180 WORDS TO ANSWER THIS QUESTION, Clearly discuss the macroenvironment trend(s) driving Deepak Tyler's business opportunity and the problem Deepak Tyler is attempting to solve" Deepak Tyler said, "My name is Deepak Tyler, I'm looking for 50,000 pound investment in return for 10% equity for my company. A few years ago, I was spending a lot of time on the internet trying to learn about ways to save money and I came across these freebie websites so places where you could order free samples of product like makeup and food. I began using these sites regularly. I Quickly became disappointed by the selections available on their sites. I felt like they focused far too much on advertising rather than giving the consumer what they want which is real free products so instead I created latest free stuff as an imovative flatform to connect consumers to retailers. I'll show you how easy it is to use a website, say a consumer wants to order the shampoo, they click on the get a freebie button and it loads up the brand's website, they fill in the details and submit the form and the brand will post a sample directly to the users house. Now the website is not only the perfect platform for consumers to try before they buy but also for brands to launch brand awareness for their new marketing campaigns. We get paid a small commission for products and services offered from our partners and we've already partnered with large companies including Vodafone, Uber, Amazon and many more. We attract over 300,000 visitors a month and we've got an email database of over 140,000 users. We're now the UK's largest freebie website and with the Dragons investment and expertise. I'm hoping to grow the website even further" Sarah Willingham said, I write a lot about stuff like this. I got loads of blogs and we do a lot of freebie stuff so it's a space Sarah know pretty well. It is such a tough space, very heavily populated but 300,000 visitors per month is impressive so Deepak Tailor have a pretty decent margin." Deepak Tyler said, the projected profit for this year is 200,000. Sarah Willingham said, "What is the actual for last year?" Deepak Tyler said, "Last year, revenue was 250,000 with a net profit of 130,000. Sarah Willingham said, What's your balance sheet look like?" Deepak Tyler said, At the moment, we've got about 150,000 in the bank and we've never spent money on advertising that either, it's just grown and the moat." Debra Medan said, What are you looking for from an investor?" Deepak Tyler said, A problem at the moment is around 90% of the site isn't menetized and 10% of the offers are magnetized and that's where the revenues coming from" Debra Medan said, What do you mean by none monetized product? Deepak Tyler said, If I show you the website again and the Ganya shampoo at the top, Ganya aren't paying us for every customers who orders from there." Debra Medan said, The reason you put on the site is because it adds content" Deepak Tyler said, "that's correct. It adds value and it gets ideals Debra Medan said, 90% of your product drive content and 10% your being paid and what you need to do with the business is get more paid for content" Deepak Tyler said, The problem we're having when we're talking to advertise. At moment when I stab the site, I wanted to create an open platform so we don't have any registration pages. We don't have any login pages to move to a next level, we would need to know who these consumers are and what they're interested in so we could get specific deals for specific companies in the UK" Debra Medan said, "Now do it before you go off that neck but I actually think there is an issue with logging because on the free sites, people worry about being bombarded with offers" Nick Jenkins said, I would disagree that because it's a question of the trade-off if you're someone who regularly goes in for free offers at some point. You're gonna have to tell them where to send the stuff to if you can understand how often a typical user will come back and understand that pattern of their visits and on what they're ordering. That is gold dust": e-commerce master class for Deepak Tailor as online expert. Nick Jenkins identifies failure to collect customer data will slow success while Touka Suleiman is pondering how to take this freebie website to the big time Touka Suleiman said, You've got 2 problems, one you want more traffic, you want more goods. I can see what could be done here. It's very much knowing the marketing directors directly with the brands Deepak Tyler said, That's exactly why I think Dragons can purring. It's about getting more brands in there." Touka Suleiman said, "I could be Dragon that could open doors for you. I could be the one that could make the call and say make this is who I want to target, how do we get there, there's a lot I can offer you. I am gonna make an offer so I'm offering you all the money. You have access to me a daily basis, 9 developers in house. I'm offering you a new flatfom so your website can take whatever users can go on there. I will deal with your strategy but I want 20%" Peter Jones said, This is my game, I'm in this game. We have a lot of developers and if I was to actually think about it for a moment and I think it's that difficult to invest 40 or 50 thousand pounds and that's quite superior to what you have today. I was quite weirdly and it felt like a bit of a drink cup. I'm thinking why it's impressive. It's brilliant for all of the reasons but if you're in this game. It's actually not that difficult. I'm goma say saidly I'm out" Sarah Willingham said, I'm really excited because you have done it actually all the right ways and you just totally get your business and actually all you need really is a bit more support plugged in around you in the right direction and you'll fly. I work extremely closely with a lot of the major discount sites and there are parts of your business. That could easily slot into that so I would like to make an offer but I think my magic number in terms of percentage is 15% and I was going to say 20% and it feels greedy now to say that because I don't want to be greedy because I think you've created something great. I don't want to take too much away from you so that would be all of the money for 15% of the business" Nick Jenkins said, "My concern is that this is all driven by search and that the number of people who are looking for free stuff is not necessarily going to grow and the question really is how much more noise you can make than the next guy but that I just don't know how I could increase that organic search engine traffic because I can't see how I can help with that I'm afraid I'm going to be out but I take my hat off to you for what you've built so far" Debra Medan said, "I see this very much as a platform that looks like a free platform offering product to consumer but if you can get the platform right is a campaign tool and that's how you get more product in term of marketing and partnership expertise. I get the consumer journey. I completely understand where the money's made on this and shape that. This has to be so I'm going to make you an offer and it is for all of the money and I'm going to offer you the money on the terms that you have asked for because I think it could be kind of rude not to. All of the money for 10% of the business" Deepak Tyler said, I think I need a minute to think" Deepak Tyler said, So I think I've made my decision and I would like to accept Debra Medan offer." Debra Medan said, "I'm very pleasured indeed, well done