Use revenue management technique to help ME Airline to deciding which price set option is better for
Question:
Use revenue management technique to help ME Airline to deciding which price set option is better for its flight number 331 from Beruit to Washingtion DC
One Price Set for flight seat pricing | ||
ME Flight number 331 ( from Beruit to DC) has | 400 | Seats in Economy Class |
Has one price per seat (customer accept to pay $1000 per seat) | $1,000 | per seat |
the variable cost of seat being occupied is (inculde meal,…etc) | $50 | per seat (person) |
Expecting number of seats to be sold ( with $1000 price) | 300 | seat per flight |
Three Price Sets for flight seat pricing | ||
1st price per seat ( customer will book the flight 3 month before departure day) | $600 | per seat |
Expecting number of seats to be sold ( with $600 price) | 150 | seats |
2nd price per seat ( customer book the flight between 1 to 3 months before departure day | $800 | per seat |
Expecting number of seats to be sold ( with $800 price) | 150 | seats |
3rd price per seat ( customer book the flight less than 1 month before departure day) | $1200 | per seat |
Expecting number of seats to be sold ( with $1200 price) | 100 | seats |
Answer
Net Sales for one price set |
Net Sales for three price sets |
Explaining the methods is highly appreciated
Introduction to Derivatives and Risk Management
ISBN: 978-1305104969
10th edition
Authors: Don M. Chance