Use the chart below to answer questions 4-8 Utility 1.2 0.8 D L 0.6 0.4 5 0.4 5 0.3 5 0.1 5 0.1 + 0.1 4 0.1 0.2 3 5 5 0 $30,000 $50,000 Mid SUV Large SUV Fabric Vinyl $40,000 Leather Chevy Ford Dodge Intercept Small SUV 4. If I was a marketing manager - what is the ideal or best TPU product for chart - be sure to list feature level and utility? (4 pts) 5. Tell me why I am crying if I am the Ford, Chevy or Dodge brand manager? (3 pts) 6. What can you tell me about price, style and material? Explain your answer!(10pts) (Make assumptions about numerical value of style and material. Hint: the SUVs cost consumers as follows: Small SUV $10,000, Midsize $20,000, and Large $30,000, consumer pays following for each material - Vinyl $200, Fabric $300, and Leather $400) 7. What is the most important thing you can tell me about a $40,000, Large SUV, Vinyl, Ford? (2 pts) 8. Calculate Market Share for the following SUVs. (15pts) You MUST show your work! Product A: 30,000, Midsize, Leather, Ford Product B: 30,000, Midsize, Vinyl, Chevy Product C: 50,000, Large, Fabric, Dodge Use the chart below to answer questions 4-8 Utility 1.2 0.8 D L 0.6 0.4 5 0.4 5 0.3 5 0.1 5 0.1 + 0.1 4 0.1 0.2 3 5 5 0 $30,000 $50,000 Mid SUV Large SUV Fabric Vinyl $40,000 Leather Chevy Ford Dodge Intercept Small SUV 4. If I was a marketing manager - what is the ideal or best TPU product for chart - be sure to list feature level and utility? (4 pts) 5. Tell me why I am crying if I am the Ford, Chevy or Dodge brand manager? (3 pts) 6. What can you tell me about price, style and material? Explain your answer!(10pts) (Make assumptions about numerical value of style and material. Hint: the SUVs cost consumers as follows: Small SUV $10,000, Midsize $20,000, and Large $30,000, consumer pays following for each material - Vinyl $200, Fabric $300, and Leather $400) 7. What is the most important thing you can tell me about a $40,000, Large SUV, Vinyl, Ford? (2 pts) 8. Calculate Market Share for the following SUVs. (15pts) You MUST show your work! Product A: 30,000, Midsize, Leather, Ford Product B: 30,000, Midsize, Vinyl, Chevy Product C: 50,000, Large, Fabric, Dodge