Use the forms on the following pages to document your analysis. The Value Chain: O For each assigned category, identify two to three activities (not facts or results/products) that competencies/strengths and/or weaknesses (which can include activities that are missing). O Indicate which of the activities identified as strengths are core or distinctive competencies by us bold type. Are there any core or distinctive competencies? Discuss your rationale. The Balanced Scorecard O Develop one objectives in each assigned area of the scorecard to effectively monitor and manage the business. Make sure to include the goal, the measure, and SMART objective. [Note that it would be helpful t review (at a high-level) the Kaplan & Norton article.] 0 Remember that to be SMART, an objective must be specific, measureable, achievable, realistic, an time-bound